Dynamic Brand Identity for Week of Italian Cuisine in the World 2021

Cristina Chiappini Design Studio developed the Dynamic Brand Identity for the Week of Italian Cuisine in the World and the Italian Wine Festival, held in Havana, Cuba, in 2021.
Client: ITA – Italian Trade Agency

The goal was to promote this important event, which showcases Italian cuisine around the world, by highlighting the forms, tools, and craftsmanship that define the Italian culinary tradition.
The logo for the Week of Italian Cuisine in the World becomes a kind of musical score, where food rises and falls like notes, composing a grand symphony.